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Research from The Wallace Foundation

The Wallace Foundation supports audience-building efforts by arts organizations and commissions research to understand what works, what doesn’t, and why.

Among Wallace’s audience-building initiatives are The Wallace Foundation Excellence Awards and the six-year, $52 million Building Audiences for Sustainability program, which develops insights into how arts groups in multiple genres can achieve and sustain audience gains. Learn more about Wallace’s Building Audiences for Sustainability initiative. 


Here’s a look at studies, articles, webinars, and more resources from The Wallace Foundation—with information that any orchestra can use to build audiences.

These resources are made possible by The Wallace Foundation. The League is pleased to be working in partnership with the Foundation to help share ideas and practical solutions to problems in building audiences for the arts.

The Wallace Foundation


Banner: A standing ovation for the Grant Park Orchestra in Chicago’s Millennium Park. Photo courtesy of Grant Park Orchestra.

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