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World Music/CRASHarts Tests New Format and Name To Draw New Audiences

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How does an arts presenter increase name recognition and attract younger audiences? An article and video from The Wallace Foundation’s Building Audiences for Sustainability initiative show how the Boston-based World Music/CRASHarts built loyalty and name recognition among younger audiences by creating a new annual festival, rebranding, and using creative marketing techniques to encourage repeat attendance during its regular season.

Why Culture Matters to Mission

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We’ve all heard the saying “culture eats strategy for breakfast.” Well this isn’t just a saying. Culture – effective culture – is an essential ingredient for the successful, impactful organization. Attend this session to learn the five universal truths of organizational culture and why it really matters to your mission.

The Challenges of Managing People

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Challenges in the workplace are unavoidable, but the way they’re handled by supervisors is critical to organizational health. This session teaches new and emerging leaders to cultivate the skills necessary to manage people effectively.

Think Opera’s Not for You? Opera Theatre of Saint Louis Says Think Again

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How can performing arts groups use market research to develop programs that appeal to new audiences? A just-released study and video from The Wallace Foundation’s Building Audiences for Sustainability initiative show how the Opera Theatre of Saint Louis used market research to understand and reach new audiences—with lessons that orchestras can apply.

Ford Musician Awards for Excellence in Community Service – 2018 Awardees

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Now in its fourth year, the League’s Ford Musician Awards program, made possible by the generous support of Ford Motor Company Fund, honors and celebrates professional orchestra musicians who provide exemplary and meaningful service in their communities and make a significant impact through education and community engagement.

Videos: 2018 Ford Music Awardees

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Now in its fourth year, the League’s Ford Musician Awards program, made possible by the generous support of Ford Motor Company Fund, honors and celebrates professional orchestra musicians who provide exemplary and meaningful service in their communities and make a significant impact through education and community engagement.

Conference 2018 Highlights

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More than 1,300 orchestra stakeholders met in Chicago, June 13-15, for the League’s 73rd National Conference, hosted by the Chicago Symphony Orchestra. See below for videos, presentations, handouts, and more.