“Short classes, flexible schedules, new communications and “Date Nights” help Philadelphia’s The Clay Studio attract new, younger audiences.” – Author(s): Bob Harlow and Tricia Heywood
Market research expert Bob Harlow shows how arts organizations can use qualitative and quantitative research to attract and retain new audiences.
This year, over 1,000 orchestra professionals, volunteers and business partners gathered in Cleveland for the League’s 2015 National Conference. Here are some of the highlights.
“To engage audiences, the Seattle Opera used technology including simulcasts, interactive lobby displays and behind-the-scenes videos.” – Author: Bob Harlow
“A Seattle-based ballet company garnered new interest in traditional and contemporary ballet among teens and adults under the age of 25.” – Author(s): Bob Harlow and Tricia Heywood
“Learn how an opera company found new audience members among women ages 35 to 60.” – Author(s): Bob Harlow and Cindy Cox Roman
This report identifies and examines nine practices of arts organizations that successfully expanded their audiences.
This year, close to 1,000 orchestra professionals, volunteers and business partners gathered in Seattle for the League’s 2014 National Conference. Here are some of the highlights.
You have the vision. You have the plan. Can you afford it? The answer is right there on your balance sheet – and SMART (Strategy and Money Alignment Readiness Tool) will help you see it clearly.
Board participation in fundraising is a perennial challenge for many, if not most, nonprofit organizations. This webinar approaches the issue by asking – what is keeping the staff from being more successful in engaging the board in fundraising?