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Conference 2021: Annual Meeting/Closing Session: A Time to Embrace Change

The largest supporter of the arts and humanities in the U.S., The Andrew W. Mellon Foundation is committed to ensuring equitable access to excellent arts and cultural experiences. We welcomed Elizabeth Alexander, President of the Andrew W. Mellon Foundation, and Emil Kang, the foundation’s Program Director for Arts and Culture for a closing keynote conversation. They addressed how we must place the arts and artists at the center of thriving, healthy communities.

Conference 2021: Making the Case for Support in 2021

Member-only Content

As orchestras emerge from the pandemic with changed approaches to artistry, community, and workplaces, the case for support will also change as funders, government leaders, and donors reassess their priorities. Join a panel conversation that explores opportunities to examine how to make the case in new ways, to new audiences, and with a fresh awareness of what resonates most in the post-pandemic environment.

Conference 2021: Your Values, Your Impact, Your Stories

How can personal relationships developed through storytelling help us frame discussions aimed at building stronger, more cohesive communities? This talk explores the role of storytelling as a tool to transform what you do every day into stories that help to strengthen, inspire, and advance your mission and role in building community.

Conference 2021: Spring of 2021: A Renewed Awakening of A Needed Conversation

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The rise of anti-Asian American violence in the spring of 2021 led to a watershed moment for the Asian American Pacific Islander community, and AAPI musicians, staff, board members and supporters in our field found themselves confronting issues on many fronts. Among those issues is the centering of AAPI voices in programming. In this session, a composer, an academic, and an artistic administrator discussed how these voices can be celebrated with equity and how we can overcome obstacles to achieving that goal.

Conference 2021: The Summer of 2020

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During the summer of 2020, in the wake of global protests against anti-Black racism, artistic leaders were once again confronted with the realities of racism in our society.

Conference 2021: The Artistically Responsive Orchestra

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During the pandemic, orchestras forged forward, with creativity and innovation unseen before, to respond artistically to the uncertainty of the pandemic. In this session, we heard from three artistic leaders who rose to the challenge. We investigated the responses their organizations made and how sustainable those responses were in the long term as they balanced a return to the concert hall.

Conference 2021: TRG’s “KPI’s of Comeback”

Member-only Content

We’ve learned many things over 2020-2021. From the importance of relationships (organizations that entered into 2020 with higher proportions of active audience members in their databases experienced greater resiliency during COVID) to the power of messaging (donors in 2020 were motivated by community impact stories). As we began to welcome audiences back in our venues, knowing which key performance indicators (KPIs) to follow fueled our success.

Conference 2021: Innovation and Adaptation: Lessons from the Digital Pivot

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The pandemic brought extraordinary challenges and changes for the arts and culture industry. We all learned how to work together remotely during quarantine. Many organizations pivoted from physical to digital audience engagement with livestreams, web series, and archival content. Others reopened with new protocols and digital tools to reduce contact points and create a safer environment for returning audiences.