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November 30, 2011
More Than Just a Party: How the Isabella Stewart Gardner Museum Boosted Participation by Young Adults
"Learn how the Isabella Stewart Gardner Museum boosted participation among young people through innovation and a commitment to its longstanding values." - Author(s): Bob Harlow, Thomas Alfieri, Aaron Dalton and Anne Field
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May 14, 2020
Conference 2020 - Engaging Audiences at Home
Our current environment has quickly altered how and where we connect with audiences. This session explored how orchestras and other performing arts are using technology to maintain and strengthen engagement with audiences through archival and original performance content.
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October 26, 2021
Returning to Performances with Live Audiences
TRG Arts discusses emerging best practices around building and retaining audiences during this rebound season in this 60-minute webinar weaving industry data insights with up-to-the-minute case study examples from Grant Park Music Festival, Peoria Symphony Orchestra, and Virginia Symphony Orchestra.
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January 25, 2023
Ticket Sales and Revenue Benchmarking Report
New data from the League’s partnership with the Arts Advisory Board for the Arts (ABA) investigates up-to-the-minute trends in audience attendance, ticket sales, and revenue.
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November 30, 2011
Attracting an Elusive Audience: How the San Francisco Girls Chorus Is Breaking Down Stereotypes and Generating Interest Among Classical Music Patrons
"Learn how the San Francisco Girls Chorus broke down stereotypes of girls’ choirs to generate interest from classical music patrons." - Author(s): Bob Harlow, Thomas Alfieri, Aaron Dalton and Anne Field
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February 2, 2022
CANCELLED 2022 Online Midwinter Seminar: Storytelling for Collaboration, Creativity, and Impact
Explore the art and transformative power of storytelling — one of the world’s most important tools for organizational impact and social change.
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July 30, 2021
Audience Attitudes about Returning to Live Concerts – A Summary of Results from the Audience Outlook Monitor Study
During the past year, a cohort of American orchestras has been collaborating to study audience attitudes about returning to live concerts.
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March 20, 2024
Maximizing Video in Your Orchestra's Digital Strategy
In this 60-minute webinar, Maarten Walraven from Symphony.live discusses innovative approaches for leveraging video for promotional campaigns.
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December 10, 2009
Audience Demographic Research Review
In early 2009, the League asked McKinsey & Company to collect and analyze existing orchestra audience participation data in order to understand the impact of demographic trends on orchestras now and in the future. The League’s new Audience Demographic Research Review contains their report.
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August 30, 2021
Conference 2021: (re)Opening Balance: The New Normals of Audience Relationships
Juggle, pivot, reinvent. We have been repeating these steps for over a year. Happily, it’s finally time to reopen and focus on new journeys for our audiences and communities. A joint consitutency meeting of Public Relations and Marketing.