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Conference 2020 – Philanthropy in Transformational Times

Member-only Content

While the pandemic has prompted a renewed world-wide impulse to give to charitable causes, the next trends in philanthropy will continue to be influenced by local dynamics, and by economic and social trends that vary by generation. In this session, Robert Sharpe will explore how historic giving patterns inform what might be yet to come.

Conference 2020 – Scenario Planning in the Time of COVID-19

Member-only Content

The COVID-19 crisis is affecting the arts and culture sector in an unprecedented way. Amidst an uncertain and seemingly ever-shifting environment, organizations must continue to respond to immediate challenges presented by the crisis while attempting to understand the potential implications of the crisis for next month, next season, and beyond.

Public Value Toolkit

Member-only Content

The stakes have never been higher for America’s nonprofit orchestras to effectively convey how they are serving their communities. Today’s philanthropic and public decision-makers want to see and understand how orchestras are meeting the needs all residents of their local communities.

COVID-19 Communications Strategies

Member-only Content

Originally presented on 3/14/20 to the League’s PR Constituency, this one-hour video session delves into the Seattle Symphony’s strategies for developing COVID-19 messaging for all of its constituencies, and includes a look at how communications and marketing worked together to roll out the messaging internally and externally.

Using Wallace Case Studies to Develop New Audiences

Member-only Content

The Wallace Foundation has published numerous articles and case studies on audience development through their Building Audiences for the Arts initiative, with more to come. This research embraces multiple performing arts genres, including orchestras, chamber music, dance, and more. Now that there is a wealth of audience development information available, what can orchestras learn from these case studies?

How New Media Got New Audiences at Seattle Opera, With Wallace Support

Can technology enhance the classical music experience for today’s connected audiences? Seattle Opera, which produces five operas each year for an audience of more than 100,000, began using digital and social media to engage audiences several years back, with a boost from a $750,000 Wallace Foundation Excellence Award, which provided funds for four years of experimentation between 2009 and 2012.

The Messiah Project

Founded by MacArthur Fellow and violinist Vijay Gupta, Street Symphony annually performs Handel’s Messiah in collaboration with Los Angeles’ Skid Row community. This project is an example of an authentic partnership with some of the least advantaged members of society, with participation and musical joy at its core.