Conference 2024: Strategies for Resilient Fundraising

Speaker(s): Laura MacDonald, Founder, Benefactor Group

Orchestras are reliant on charitable giving to fuel their concerts and community work. As wealth transfers from older to younger generations, how can we adapt our fundraising strategies to attract philanthropic investments? Laura MacDonald, past chair of Giving USA and founder of Benefactor Group, explored data-driven approaches that will inform your orchestra’s efforts to raise funds for today while creating a resilient foundation for the future.

This session has generously been sponsored by DCM. Photo Credit: Melissa Taylor.