Protected: Taking Another Listen: Engaging New Audience Members of Color
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Taking Another Listen: Engaging New Audience Members of Color
Two researchers from Slover Linett at NORC, Dr. Tanya Treptow and Dr. Michelle Ernst, shared key findings from their recent in-depth study, sponsored by Classical KING FM, identifying actions the classical music sector can take to engage potential new audience members of color. Three leaders and changemakers—Dr. Mieko Hatano, Jennifer Arnold, and Emilio Alvarez—reflected on the findings and have a candid conversation about how to create a more inclusive experience for orchestra audiences.
2024 Midwinter General Session: Meaning More to More People
For orchestras to build vibrant and sustainable futures, we must grow our communities of engagement and support. Traditional tools for achieving this include audience development, artistic planning, community engagement, civic engagement, fundraising, and education. At their core, these tools all contribute to the aspirational goal of meaning more to more people and they are most powerful when used in combination.
Spotlight: Lori Julian
Lori Julian, a long-time supporter of the League, serves on the Chicago Symphony Orchestra Association Board of Trustees, the Negaunee Music Institute Board, and is a member of the League President’s Council.
Protected: Redefining Relevance: A New Lens for Audience Development
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Redefining Relevance: A New Lens for Audience Development
Former opera singer Ruth Hartt—now Chief of Staff at the Clayton Christensen Institute for Disruptive Innovation—leverages the powerful lens of customer centricity to challenge traditional assumptions and reveal untapped growth opportunities.
2024 Renewal Instructions
Instructions for renewing your orchestra’s League membership.
Protected: Adapting to Changing Audience Tastes and Preferences
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Adapting to Changing Audience Tastes and Preferences
The session explores the larger landscape of musical tastes, types of orchestral experiences, interest in music appreciation (educational) programming, interest in thematic programming, receptivity to immersive formats, and other topics.
Conference 2024: Creative Partnerships to Maximize Youth Learning and Development
Now in its eighth year of collaboration, Houston Youth Symphony (HYS) partners with the professional wind quintet, WindSync, in a yearly school residency and performance with the HYS Coda Program, Houston’s first after-school El Sistema-inspired program.