Engagement and Innovation

Tuesday, June 12, 2018

Pre-Con: EdCE Half-Day Meeting

Session Date Start Time End Time Additional Cost Attachments
Tuesday, June 12, 2018 1:00 pm 6:00 pm $75

Location: Symphony Center, 220 S. Michigan Ave.

Education and Community Engagement personnel, please join us for an extra half day of professional development on Tuesday, June 12, 2018 before Conference officially begins. We’ll examine Chicago Symphony Orchestra’s interdisciplinary school partnership program, CSO-Connect; hear about a variety of other orchestra-school partnerships throughout the country; and spend time exploring how we can best respond to community needs and what we can learn from a few peer examples. Location and further details to come.

Speakers: Catherine Beeson, director of community and education programs, Colorado Symphony; Katy Clusen, manager of School and Family Programs, Chicago Symphony Orchestra; Caitlin Daly, education director, New Haven Symphony; John Elliott, director of education and community engagement, Portland Symphony Orchestra; James Hall, manager, community programs & Civic Orchestra Engagement, Chicago Symphony Orchestra; Danielle Johnson, manager of learning and wellness, The Philadelphia Orchestra; Ahmad Mayes, director of education & community engagement, Cincinnati Symphony Orchestra; Jonathan McCormick, director of education & The Negaunee Music Institute, Chicago Symphony; Hillarie O’Toole, manager, learning & engagement programs, Carnegie Hall; Laura Reynolds, vice president of education and community engagement, Seattle Symphony; Kathryn Schwarzmann, director of education & community engagement, Madison Symphony Orchestra; Jon Weber, director, School & Family Programs, Chicago Symphony Orchestra; Rebecca Whitney, director of education, Milwaukee Symphony; Paul Wiggin, trustee, Chicago Symphony Orchestra; Amanda Wuerstlin, director of education and community engagement, Louisiana Philharmonic Orchestra

The education and community engagement half day meeting is at capacity – please contact Member Relations with your complete contact information if you would like to be placed on a waitlist in the event more space becomes available.

This pre-conference meeting is part of the Engagement and Innovation Track. 

Full session description »

Thursday, June 14, 2018

Messages that Matter

Session Date Start Time End Time Attachments
Thursday, June 14, 2018 8:45 am 10:00 am

Location: Red Lacquer, Fourth Floor

Effectively communicating how your orchestra delivers on the expectations of community stakeholders is key to gaining essential support of funders and the wider public. This session unpacks the data-driven strategies coming out of Creating Connection, a national research and communications initiative that is rooted in understanding and sharing the values that inspire people to participate in arts, culture, and creativity. We’ll also explore the League’s hands-on public value messaging resources in use by orchestras.

Resources:

Creating Connection Framework
Creating Connection: Applying the Message Guide
Creating Connection: Amplifying Experiences
League Public Value Toolkit
Creating Connection

Speakers: Sara Mason, development director, Eugene Symphony; Lindsey McCarthy, marketing & communications director, Eugene Symphony; Heather Noonan, vice president for advocacy, League of American Orchestras; Anne Romens, program director, creating connection Arts Midwest, Arts Midwest

This session is part of the Engagement and Innovation Track.

Full session description »

PLATFORM | The Orchestra in Society

Session Date Start Time End Time Attachments
Thursday, June 14, 2018 8:45 am 10:00 am

Location: Empire Room, Lobby Level

PLATFORM is a curated salon of experimental initiatives that probe new modes of engagement and inquiry. There are two sessions, The Orchestra in Society and Frontiers: Risk + Reward, each of which offers a portfolio of initiatives that demonstrate the breadth of innovation in orchestras today and present alternative futures of vibrancy, ranging from new marketing strategies to programming innovation that puts community voices at center stage.

Each of the sessions challenges us to redraw the boundaries of the field and provides signposts to alternate futures. By interweaving these approaches, a new understanding of the orchestra field emerges—one that reconsiders our assumptions about the roles of repertoire, administration, and audience.

The League has long been a champion of innovation in the field, and this survey samples the breadth of courage and creativity that our members demonstrate.

Speakers: Aubrey Bergauer, executive director, California Symphony; Akshay Dinakar, founder & director NYO-U, Carnegie Hall; Hollis Hudak, senior director or education and community engagement, Atlanta Symphony Orchestra; Eric B. Javier, principal & managing director, New York CSS Fundraising; James Roe, president & executive director, Orchestra of St. Luke’s; Adrienne Thompson, talent development program manger, Atlanta Symphony Orchestra

This session is part of the Engagement and Innovation Track.

Full session description »

PLATFORM | Frontiers: Risk + Reward

Session Date Start Time End Time Attachments
Thursday, June 14, 2018 11:00 am 12:15 pm

Location: Empire Room, Lobby Level

PLATFORM is a curated salon of experimental initiatives that probe new modes of engagement and inquiry. There are two sessions, The Orchestra in Society and Frontiers: Risk + Reward, each of which offers a portfolio of initiatives that demonstrate the breadth of innovation in orchestras today and present alternative futures of vibrancy, ranging from new marketing strategies to programming innovation that puts community voices at center stage.

Each of the sessions challenges us to redraw the boundaries of the field and provides signposts to alternate futures. By interweaving these approaches, a new understanding of the orchestra field emerges—one that reconsiders our assumptions about the roles of repertoire, administration, and audience.

The League has long been a champion of innovation in the field, and this survey samples the breadth of courage and creativity that our members demonstrate.

Speakers: David Fisk, executive director, Richmond Symphony; Eric Javier, principal & managing director, CSS Fundraising; Martin Majkut, music director, Queens Symphony Orchestra, Rogue Valley Symphony; Nina Moe, director of artist representation, Ariel Artists; James Roe, president & executive director, Orchestra of St. Luke’s

This session is part of the Engagement and Innovation Track.

Full session description »

Up Close and Personal with Vijay Gupta

Session Date Start Time End Time
Thursday, June 14, 2018 11:00 am 12:15 pm

Location: Wabash Room, Third Floor

Vijay Gupta is among many orchestral musicians who create extraordinary music as well as demonstrable, positive social change. His Street Symphony is a stellar example of the marriage of orchestral music and social impact. Join this special follow-up interactive session with our opening plenary speaker for a chance to further explore his work and consider its significance for you and your orchestra.    

Speakers: Vijay Gupta, violinist, Los Angeles Philharmonic, founder, Street Symphony

This session is part of the Engagement and Innovation Track.

Full session description »

Science, Beethoven, and Technology? New Ways for Audience Engagement

Session Date Start Time End Time Attachments
Thursday, June 14, 2018 2:15 pm 3:30 pm

Location: Red Lacquer, Fourth Floor

The Baltimore Symphony Orchestra is the only orchestra to have received a National Science Foundation Grant to test whether informal science learning can occur among adults during a live orchestral performance in a concert hall environment. This session presents the findings of the study and offers participants a demonstration of the interactive technology that delivered program notes in real-time. The presentation also focuses on audience testing of the mobile app (ENCUE) to enhance the audience experience and provides information on the myriad uses for this, and similar forms of technology.

Speakers: Carol Bogash, president, Bogash Consulting: Creating Solutions in Arts and Education; Linda Dusman, co-founder, Octava LLC; Paul Meechman, president & CEO, Utah Symphony | Utah Opera; Eric Smallwood, co-founder, Octava LLC

This session is part of the Engagement and Innovation Track.

Full session description »

Friday, June 15, 2018

Connecting with New Audiences: Seattle Symphony Case Study

Session Date Start Time End Time Attachments
Friday, June 15, 2018 8:45 am 10:00 am

Location: State Ballroom, Fourth Floor

Downtown Seattle is a boomtown right now, with rapidly changing demographics, dynamic energy, and a youthful population seeking artistic experiences. The Seattle Symphony saw fresh opportunities to connect with the newcomers who were settling into the neighborhoods surrounding Benaroya Hall, the orchestra’s home. But how to connect with these untapped audiences? The orchestra launched an ambitious market-research program with support from the Wallace Foundation’s Building Audiences for Sustainability initiative. In this session, you’ll hear how the Seattle Symphony conducted focus groups, learned the preferences of new and seasoned symphony visitors, and experimented with programming—all while maintaining core artistic principles.

Speakers: Charlie Wade, senior vice president for marketing and business operations, Seattle Symphony Orchestra

This session is part of the Engagement and Innovation Track.

Made possible by a generous grant from The Wallace Foundation

This session is being videotaped for archiving and future promotional use, including the use of excerpts in social media.

Full session description »

Creating a Community-Owned Orchestra

Session Date Start Time End Time Attachments
Friday, June 15, 2018 8:45 am 10:00 am

Location: Salon 12, Third Floor

What would it mean for orchestras to become truly “owned” by their community? As orchestras strive to deepen community engagement and advance diversity, equity, and inclusion, how do we move away from outreach to true ownership by the communities we serve? This session will use the YMCA as a case study of an organization successfully and authentically engaging with its communities in various ways.

This session is part of the Innovation and Engagement Track. 

Speakers: Amy Chung, associate director, Houston Youth Symphony; Erin Horan, community engagement director, The Florida Orchestra; Kate Kammeyer, general manager, Los Angeles Chamber Orchestra; Gary Padmore, director of education and community

Presenters are participants in the League’s Emerging Leaders Program, made possible by generous grants from American Express Foundation, The Andrew W. Mellon Foundation, and the National Endowment for the Arts.

Full session description »