The Road to Results: Effective Practices for Building Audiences

Session Date Start Time End Time Attachments
Friday, May 29, 2015 8:45 am 10:00 am


Recent research from The Wallace Foundation describes nine actions that arts organizations can take to successfully engage and grow audiences. Join us as we unpack these practices and explore case studies of cultural organizations that are attracting growing numbers of young adults and other key audience segments. We’ll investigate how to conduct market research and sustain relationship-building activities—even on limited budgets—in order to grow audiences.

Panelist: Bob Harlow, Bob Harlow Research & Consulting, LLC

Made possible by the generous support of The Wallace Foundation